The Other Way your Kiteboarding Biz Website Makes You Money
Posted: Sun Jul 08, 2012 8:26 pm
Whether you own a kiteboarding shop, school resort, event organizer or are an independent instructor or pro, he real secret to growing your business is growing your email list. The biggest mistake most people make in business is focusing on building their Facebook friend or fan base, their twitter followers and YouTube subscribers without putting a system in place to own those contacts themselves.
Think about it. Who really owns the connection of your Facebook page fans? Facebook. If they collapse tomorrow or shut down your page you’ve lost all those contacts. The purpose of social media is to direct people to your website. The purpose of your website is to get them to connect with you. Either by calling, emailing, buying or giving you their contact information. A website that achieves these things is an effective website. Don’t be fooled by flashy rotating graphics.
A well cultivated email list filled with eager repeat customers could get you more time on the water and more business. Click here for the full articlehttp://www.lydiasnider.com/website-makes-money/
Think about it. Who really owns the connection of your Facebook page fans? Facebook. If they collapse tomorrow or shut down your page you’ve lost all those contacts. The purpose of social media is to direct people to your website. The purpose of your website is to get them to connect with you. Either by calling, emailing, buying or giving you their contact information. A website that achieves these things is an effective website. Don’t be fooled by flashy rotating graphics.
A well cultivated email list filled with eager repeat customers could get you more time on the water and more business. Click here for the full articlehttp://www.lydiasnider.com/website-makes-money/